1991 - Foundation of the Fan Club - was the most concrete response to all the excitement that surrounding the group. Laid up another channel of communication between the group and their Fans, who created a real hysteria in unbridled demand of the articles of the catalog, but especially the famous "cuequinhas of Lipstick." It was irresistible.

1992 - Emerge the 1 st LP - "Confidential" - the Space Publisher.
Success all in the TV Galicia (Spain), where he was regarded as the best group of Portuguese Slightly Modern Music, the best Performers, a group "IN" for TV.

1993 - Success in the super BBC (Great Britain) in the Juvenile "Teenage Diaries." Jorge Rocha & the Lipstick took honors for display in the prestigious BBC Television station with transmission of excerpts from one of the live shows, that the group held in the British capital, full passage of a song, as the seconds prior to entry into stage , in camarins.

1994 - Jorge Rocha is considered the "Portuguese Prince" by the Official "The Express" in a large-reportage interview, conducted by one of the most accredited journalists of the country, Felícia Cabrita. After this interview, and with this label, the media impact dimensionou up, in a way that all the media Portuguese, enchiam pages and pages with headlines of the group. Batiam Records. On TV was clear the folly of Fans, example, was the "Most Lôco" in SIC-TV, where he was the group that most often been invited to the program. In shows was a frenesim, manning always exhausted in Portugal and the Portuguese Communities Abroad, to attend a spectacle never seen, with a rhythm, a look and an attitude absolutely trepidante. In Press highlighted Up: Jorge Rocha & Lipstick-The Group with better visual in Portugal.

1995 - "Portugal in Transe - with Grupo Jorge Rocha & Lipstick" - In the Official Trade Port, was one of the many headlines that could be read across the Portuguese Press.
For frustrated consecutive attempts, other Artists and Publishers, trying to follow the model, and profile of the group's success, and also to distance from other current musical, Jorge Rocha, advancing to a total transformation of the group, in the perspective of support, renew and improve, to meet the standards of the European season. It provided thus a new image, a new attitude and a new sound in the line-Dance Music - Pop Rock.

1996 - edition of the CD - "Dinamite" - by Publisher Numerical. (CD from Original)
When was considered the "Prince Portuguese," Jorge will never forget the challenge of Journalist Felícia Cabrita, who said that: the group now would have to cross the bridge, not to take risks, not be achieved ... , Jorge than ever wait for the fame it be offered in a tray, and knowing that its success was the result of a determination of iron, gave decisive step.
Jorge Rocha could surprise us even more? Open us eyes, make us smile, pleased of his atrevimento? Among all the adjectives that he may apply, one that does not waiver: Innovative. Now was the word language, not because inventasse new words, but why put in songs, words that all people use in their everyday life, especially in natural form as the uses. In this new disc, Jorge lost the fear of words and play with them. The words are not only made to indicate, are surrounded by ideas and concepts, hand in hand with the word freedom, freedom to choose the life that each one wants, to learn to live with it and to express.
In music of Jorge Rocha the public can rely on romance, passion, the Women, fantasy, love and sex, these past 2 always difficult to disassociate. It was the turning musical, now were a group of Dance / Pop-Rock.

1997 - The Tour, has shown once again that all the excitement experienced in shows, was the mirror of the determination, race, and want success, but this year Jorge Rocha, found that in Portugal would find many false moralists, and faces the challenge of censorship.

The Censorship, which was won contours media victim, a face to face, between George and a prestigious director of TV, Sic TV, which arrastaria for months throughout the Portuguese Press, was concerned the Track "Dinamite" and the whole controversy installed around the theme, considered in Media, Music Orgásmica. Indeed, although Jorge Rocha had absolutely right on your side, and has been an advocate of the natural values which has always considered capable of the very dynamic evolution of Portuguese music, has just concluded in their hearts, which ultimately was not in the USA, which would have to take the steps to idle and not enter a 3 dimensions, Portugal, was not prepared to move forward in time.

In this new phase, the Group despertava more the interest of Multinational, and Jorge Rocha reached agreement signing with the BMG - PORTUGAL, a desire of his now former administrator "Tózé Brito," to have the group in the BMG catalogue.
Jorge Rocha & Lipstick return to the major titles of Press to launch the calendar 1997 (the 1 st schedule to be done in Portugal amid musical), it would be an important step to spread an Art, which has always fired Jorge, and that would completely revolutionize the context of interconnection Photography - Artist.

The group was invited to act again, and at 3 consecutive year, this time in celebrations of the Tetra Championship won by FCdo Porto, in Avenida Of the Allies in the city of Porto, before a crowd of more than 50,000 people in delirium.

1998 - The year begins with the new Calendar 1998, a true work of art. A Mega Production Photo, with a film at a very high level.
The music, image and photograph, were increasingly a supplement to the work of the Artist. Sensuality and sensitivity were a real mirror of your attitude.
In this calendar Jorge, inside and out, playing in the surprise and the unexpected, like a virus voyeurístico, it was interpreted for the camera, multiple roles and experience strong sensations, as a ritual of love and seduction, which is fiction joining with reality, there is a spontaneity to the skin, without prejudice, with only desire to see, to understand, to make known. It is the imagination that some dreams saciam the headquarters of living the life .. The photos show the achievement of some dreams and prove that you must have goals.
From theory to action, Jorge Rocha argues that:
"The image of Music and Artist complement each other, the beauty is also a value, and a photo fascination" It was an invitation to enter the world of seduction ...
The timetable antecedia the new CD of the group, and have the particularity and originality, of each of the months of the calendar photos, each of the cease songs of the CD, an unusual and surprising imagination, which credibilizava and consagrava further Jorge Rocha, as Election of an Artist.
It was the edition of the new CD: "I only need Dum Minute" - Publisher BMG - (CD from Original)
The disc has production, direction and arrangements of Maestro Joseph Marino, 9 original Jorge Rocha, 3, Mike Sergeant, and all of the letters written by Jorge.
A bold bet on the combination of Music and Cinema, which received throughout the Press laniatus the most praise, the titles of newspapers called attention to the CD - "More hot of the year" (New People), "Music and Movies" ( Tv 7 Days), "Melodias Cinematográficas" (Trade of Porto), "Music and Movies in a Minute" (24 Hours, etc.).
A very special Disco, where credibility was the rock of toque.Música and Film effects as it had never done in Portugal. A sublime inspiration, it would be portrayed on the stage shows and on TV, with Coreografye of Jorge Rocha was simply Spectacular.

The September 13 act in the Antas Stadium, before the start of the football game between the FCPorto and Farense, and the interval to save VIVO, the Videoclip of music "I just need a minute" at the centre of the pitch, before 40,000 people. More and marked a great success. According to the sports newspaper "A Bola" a cold night, when the group landed in the Angels as Planet Blue, expelled the tremideira, with a stratospheric choreography, all while the devil esfregou an eye, the return interval with "costumes", who makes it remember the group of Al Capone.

1989 / 1999 - In the 2 of May, the group reached the 10 years of career.

After 10 years of challenge, the career alicerçou up with the approval and respect of the principal judge: the public. A milestone inquestionávelmente reached with the whole merit.

2000 - The group sees itself victim, in addition to the recession and loss of sales in the market discográfico Portuguese, only to have to fight, against the "sharks of the industry," because the administrator of BMG, Tózé Brito, who had bet strongly in the group, leaving the publisher at the time was under way to promote the CD, in fact, the lack of rectaguarda editorial and promotional department, would seriously impair the operation of the group.
Jorge Rocha stated that:
The goal is still far, but the will to win is on the horizon ... Ready to be won!
He thanked all the people, including all Media, which helped drive the route over a decade, with all humility and sincerity that characterized, Jorge Rocha would take a drastic and unexpected decision, which surpreenderia all. . .
He said: "WHY THE MUSIC IS THE ALMA!
WHY IS THAT IF THE SEARCH LUCK!
WHY LEARN AND SOFRER It is DESISTIR DYING! "
And ... -- IT´S GONE. -- It was the end of the Group JORGE ROCHA & LIPSTICK.
It closed another fabulous chapter in the life of JORGE ROCHA, which would be in the mind of it, even the gods only know.